What is Offsite SEO and How One can Perform It

SEO is amongst the most important things for any online business or website. Where onsite Search Engine Optimization refers to the internal link building over one website, the offsite Search Engine Optimization refers to link building over other websites and web pages. The ultimate purpose for all this is to let more and more people visit the website and to let the search engines rank the optimized website high in their search Results.

Some Tips for Offsite SEO:

Here are some useful tips that one can use in order to have a good SEO done for his blog or website. Following these tips, one can expect to have better search engine result ranking as a response to this offsite SEO.

Deep-link Building:

Most websites only optimize for their primary or main keywords. This keyword or back link takes them only to the “home” page of that website. The deep link building is the phenomenon of providing back links over other websites that take the clicker to the inner pages of the optimized website. This is a great tip to use secondary as well as primary keywords for offsite SEO and to give them back links over to the inner pages of one’s website.

High Quality Back Link Building:

There are two options for any offsite SEO operative; one it to make thousands of back links over smaller websites and blogs and then hoping for the search engines to rank the website higher. While the second is to build fewer links but embedding them over well reputed and well established websites to actually see the search engines rank the website high. Cheap but outnumbered SEO back links are not a good option for search engine optimization as they look too spammy and bad reputed. One can spend more on fewer back links for better results rather than spending more on more back Links.

Article Marketing:

Articles are a great way of doing offsite SEO for an online business or Website. Articles are often difficult to write and they contain a lot of technicalities which are given below.

  • There is no room for copied content to be used in an article that is published for SEO purposes. The content has to be original and well built in accordance with the topic.
  • Grammatical mistakes should not be there or else readers would give a back feedback resulting in lost credibility.
  • Keywords have to be used in the articles on places where they are the most effective; title has to contain one keyword as well as the beginning and ending sentence of the entire article. The SEO keywords decide how the link building will go afterwards.
  • The keyword density has to stay below 2-3% of the total number of words included in an Article. Article length has to be good enough with a minimum level of 300 to 400 words and a maximum of 800-900 Words. It is an illegal SEO practice to over stuff the article with keywords and it never helps with the search engine result ranking.

Article Contribution: This guest post is written by Alisa Tayler. She belongs to www.prof-tagservice.dk.